Focus: Keyword Expansion & Organic Local Suburb Growth
+%
Click Growth
119 → 219 monthly clicks
+%
Impression growth
2,190 → 6,530 monthly
+.4
Ranking Keywords
spots gained on Google
Key Analysis: From "Invisible" to "In-Demand"
Monthly clicks
Monthly impressions
The Impact: This expansion means VibeWell is now appearing for a wider variety of "long-tail" searches for specific conditions, symptoms, and local queries that they were previously missing entirely. While this volume of new keywords naturally lowers the average CTR (as the site is now appearing in more broad searches), it nearly tripled the total impressions.
Expanding the keyword net.
In October 2025, the site was only visible for a narrow set of 29 terms,likely basic brand searches or a handful of specific services. By March 2026, Vibe Well ranks for 79 unique search terms: specific conditions, symptoms, and local suburb queries they were previously missing entirely.
September 2025
narrow set of 29 terms
March 2026
79 unique search terms
198% Increase in Impressions
By appearing for 50 additional keywords, the brand is being seen by over 4,300 more people per month than six months ago. Nearly triple the monthly reach.
The jump from 119 to 219 clicks
Represents an 84% increase in high-intent traffic. For a psychology practice, nearly doubling the monthly visitor count significantly impacts the consultation pipeline.
From 29 to 79 keywords
This signals to Google that the site is a comprehensive resource for mental health, building "Topical Authority" that will make it easier to rank for even more competitive terms in the future.
172% Keyword Expansion
Successfully expanded the site’s search footprint by 172%, growing from 29 to 79 organic ranking keywords.
Nearly 3 x Brand Exposure
Nearly tripled the brand’s monthly reach, with impressions jumping from 2,190 to over 6,500.
84% Sustainable traffic growth
An 84% increase in monthly clicks delivers a consistent flow of new potential patients, compounding month on month, independent of ad spend.
Ready to turn your website into a wide-reaching lead generation tool?
